Legal
Acceptable use
Outbound is a privilege mailbox providers can take away. These rules protect everyone sending through us.
Business outreach only
Contact people in their professional capacity, about something relevant to their work.
No deception
No fake replies, false urgency, impersonation or misleading subject lines.
Honour opt-outs
Every campaign includes a way to opt out, and opt-outs apply across your account.
Prohibited content
No illegal products, adult content, financial scams or anything targeting consumers.
Enforcement
We may pause campaigns that breach these rules or harm shared sending reputation.
Last updated 14 October 2026.