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Outbound Labs vs Smartlead

Updated

Short answer

Smartlead is a cold email sending platform built for volume and agencies: you supply the list and the copy and it handles sending across many mailboxes, from about $39 a month. Outbound Labs is an AI SDR that also builds the list, writes each email, handles replies and books meetings, from $149 a month for 5,000 emails, and waits for your approval before anything sends.

Smartlead entry
$39 / month
Outbound Labs entry
750 emails free; then $149 a month
Smartlead is
cold email sending platform
Prices checked
16 October 2026

How do Outbound Labs and Smartlead compare?

The table covers what each company publishes. Where Smartlead does not state something publicly, the table says so rather than guessing.

Outbound LabsSmartlead
What it isAI SDR: agents run outbound end to endCold email sending platform
Entry price$149 / month for 5,000 emails; $499 for 25,000$39 / month
Free trial750 emails free, no cardCheck with Smartlead
Target listBuilt by the Prospector agent from B2B data provider APIsYou import or build the list
WritingWriter agent drafts each email from public signals; you approveYou write the sequence
Replies and bookingCloser agent sorts replies and books meetingsYou handle replies
AgenciesSeparate workspaces, mailboxes and approvals per clientCheck plan details with Smartlead

When to choose Smartlead

You run high sending volume with your own lists and copy, and want low cost per mailbox.

When to choose Outbound Labs

You want the prospecting, writing and reply handling done by agents, with approvals, rather than run by your team. Outbound Labs is in early access; join the waitlist to get 750 free emails when your spot opens.

Frequently asked questions

Is Smartlead or Outbound Labs better for agencies?
Smartlead suits agencies that already have lists and copywriters and need cheap sending at volume. Outbound Labs suits agencies that want agents to research, write and book meetings for each client, with a separate workspace and approvals per client.

Sources

  1. Revnu: Smartlead vs Instantly vs lemlist
  2. Outbound Labs pricing

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